While we use the term Small Business Season to refer mainly to the time between November 1st and December 30th, if you sell gift cards some of your busiest times this holiday will occur after people have unwrapped their gifts and before they return to work and school. Gift card recipients and people with returns often go shopping that week after Christmas. This year, Hanukkah coincides with Christmas week as well so you may have an even busier last week of the year.
That's why it's essential to prepare your small business for the week between Christmas and New Year's. But how do you do that?
The small business season doesn't end with the passing of Christmas or Hanukkah. There's still at least another week left when shoppers will want to have access to your products and services. Make sure you're ready for them.
Christina Metcalf is a writer/ghostwriter who believes in the power of story. She works with small businesses, chambers of commerce, and business professionals who want to make an impression and grow a loyal customer/member base. She loves road trips, hates exclamation points, and believes the world would be a better place if we all had our own theme song that played when we entered the room. What would yours be?
_______________________________________
Twitter: @christinagsmith
Facebook: @tellyourstorygetemtalking
LinkedIn: @christinagsmith
1300 Franklin Road Yuba City, CA 95993
Member Services by Pippily.Ai